Shaw and Partners becomes an official sponsor of Brumbies Rugby News22 Jan 2021

Shaw and Partners is excited to announce that we have today joined the Brumbies Rugby team as an Official Sponsor.


Founded in 1996, the Brumbies are an Australian professional Rugby Union team based in Canberra, and the most successful Australia Super Rugby franchise. The Brumbies are two-times Super Rugby Champions, 2020 Super Rugby AU Champions and six-times grand finalists. The Brumbies currently have 12 players in the National team, the Wallabies.


The sponsorship deal involves brand advertising on sideline LED and large screen in the 25,000-seat GIO Stadium and gives Shaw and Partners access to the Brumbies’ hospitality facilities and event schedule during the regular season. Shaw and Partners is also an official Brumbies Game Day 23 partner, a program designed to provide brand alignment with a jersey number, locker room advertising and brand promotion on their social media channels.


The sponsorship will provide Shaw and Partners with valuable exposure in Canberra, where Rugby Union has a very strong following.  The rugby season is set to start in February 2021 with the Super Rugby AU tournament, followed by the Super Rugby Trans-Tasman in May.


All matches will be broadcast live on Stan’s new streaming sport package and one match each round, live free-to-air on the Nine Network. All games will also go live on the EPSN and Sky Sports platforms accessing over 180 million households world-wide.


Stephen Johnston, Shaw and Partners ACT State Manager and Brumbies Board Member, brokered the sponsorship deal.  “The Brumbies are the 2020 Super Rugby AU Champions and one of the most successful rugby unions clubs in the world. This is an ideal time for Shaw and Partners to partner with the Brumbies and support them through this sponsorship deal”.


“Their world-class high-performance program is regarded as one of the benchmark programs in world rugby which enables the Club to continue to develop local players and recruit the best available talent who want to become better players.  Shaw and Partners adopts the same approach within our organisation, with a focus on empowering and supporting our advisers and staff. Shaw and Partners is proud to have its name behind Brumbies Rugby” added Mr Johnston.


To find out more about our various sponsorship programmes, please visit the dedicated section on the Shaw and Partners website at




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